Ideas & Inspiration

Welcome to This Cake Life, a blog that celebrates the world’s sweetest community!

By sharing tips, trends, techniques as well as advice from some of the best in the business, This Cake Life gives you the chance to learn and grow your cake skills, whether you’re a beginner or expert. We aim to provide inspiration for every season, occasion and competition, whilst entertaining and informing with videos from your favourite cake artists. Come join in the cake fun!

We’ve got the answer to a big question that’s crossed all of our minds: why did my cake sink? ...


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We're teaming up with FMM to fight the fakes on the market! ...


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We catch up with the best cake-minded people in the industry to get you the best tips! ...


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We're looking at colouring for every occasion with Colour Splash! ...


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Ever wondered how to use silicon moulds with fondant? ...


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Read all about the amazing Marie Kondo and her inspiring organisation top tips! ...


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Make a stand against fake goods with CD&S magazine and FMM! ...


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Get prepped for Cake International 2019! ...


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Fix that dry cake in a hurry with our tried top tips! ...


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Have you ever wondered what the difference is when using butter instead of oil in baking? Wonder no more! ...


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Looking for a quick and easy go-to guide for scaling up cake recipes? Look no further! ...


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Have you ever found yourself wondering: why sift flour? Here’s our useful article all about the purpose of sifting ...


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